Advancing in the Gigabit Economy

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The Gigabit Economy

Shirish Lal discusses The Gigabit Economy

The IT sector is having one of its periodic moments of congruity and clarity, where seemingly disparate trends come together and form the basis for accelerated change.Several key technologies have matured and created a nexus of rapid innovation: High-performance/low-cost bandwidth, cloud-based computing, and the virtualization of machines and network functions, plus the proliferation of smart and mobile devices enable enterprises to be competitive using new IT models. When businesses seize on unlimited bandwidth, computational power, and scale for strategic advantage, we like to call this the “The Gigabit Economy.”

The overall IT ecosystem is shifting under our feet as the Gigabit Economy ushers in a new phase of cloud growth. The data supports the notion that things are not the same, and won’t be the same in enterprise IT going forward. Gartner posits that half of enterprises will have hybrid clouds by 2017[1].

You can see the changes taking place when you consider how difficult it was historically to consume, produce and distribute applications. Buying a major piece of enterprise software like an ERP application or database required an IT department to make a major upfront purchase at a significant cost. It was typically a lengthy decision-making process across IT, line of business, finance and the executive team. Overall, a very difficult and time-consuming process for everyone involved.

Now we have a radically new approach. You pay for software on per-use basis rather than upfront.  Gartner projects that the global SaaS market will grow by 20.2% per year, or from $18.2 billion in 2012 to $45.6 billion in 2017[2]. The pay-per-use fee also includes the hardware it’s running on, maintenance, security and connectivity. It’s a very different risk profile. The result is a real simplification of the consumption process. With this, a lot of things change, and we’re leading the way.

The Gigabit Economy opens the door to wholly new digital business models and the disruption of industries. One telling note of change is how more and more technology decisions are being guided by line of business managers. They are taking advantage of a simpler, faster IT consumption process to speed up their time to value. Bandwidth, software platforms, hardware, network are all available on demand. Companies can focus on their core businesses and not get caught up in infrastructure.  They can develop and deploy applications in the cloud, leveraging a host of options from dedicated servers to containers. The business unit gets what it wants more quickly and IT stops taking the unfair rap for being slow.

We fuel this kind of innovation by building the cloud, network, and security services that support big data and big apps.Our goal giving businesses the speed and agility to seize market opportunities and deliver better online customer experiences. To be at the forefront of the Gigabit Economy, we have harnessed our own innovation and assets to create Platform CenturyLink, a new way of working with us to realize your business strategies through enterprise-class cloud computing.

Platform CenturyLink unifies our previously separate products and service offerings into single point of control. The Platform puts our network, cloud, hosting, and co-location assets into a highly scalable, API-driven service offering that’s easy to manage. Through a single interface, you can manage sophisticated IT projects in the cloud across all phases of their lifecycles. If you want to innovate in the Gigabit Economy, we give you the means to move your ideas forward quickly and economically. With the Gigabit Economy in effect and Platform CenturyLink, you can confidently create and deploy sophisticated IT projects in a cycle that’s fast enough to keep you out in front. We help businesses succeed in the faster, ever-changing Gigabit economy.

I invite you to give it a test drive. It’s time to get started!

[1] https://www.gartner.com/doc/2637515/forecast-it-services–q
[2] https://www.gartner.com/doc/2637515/forecast-it-services–q

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Key Takeaways from the Gartner Conference: How IT is Helping to Revolutionize the Enterprise

ThinkGig

Vice President of Colocation Product Management

CenturyLink recently was a premier sponsor of the Gartner Data Center, Infrastructure and Operations Management Conference. The conference provided an excellent opportunity for industry leaders to learn and exchange ideas.

I had the pleasure of hosting the Centurylink panel session, attended by over 185 people. Our panelists shared interesting insight into the effect new technology decisions have made to their business goals. I would like to thank Paris Georgallis, Senior Vice President, RMS, Sriram Sitaraman, Director, Synopsys and Lee Kirby, CTO, Uptime Institute for their participation and insight.

Here are some key takeaways from the panel event:

  • RMS discussed their decision to broaden their target market by expanding their offering into a SaaS model and implementing a cloud version of their tool called RMSONE. They are looking forward to the ability to more quickly integrate product upgrades and enhancements and to be able to provide the scale required for peak activities and timeframes.
  • Synopsys spoke about the challenges of integrating multiple companies through multiple acquisitions. Bringing on so many different firms provided an IT nightmare and inefficiencies for Synopsys due to the fact that each acquired company had their own systems, processes and procedures. Sriram spoke about their solution to implement a private cloud solution which acts as a portal for all the disparate systems and now provides the ability for a collaborative environment while still maintaining individual technology requirements.
  • Uptime Institute discussed what should be required of the provider you partner with, and the need to authenticate the ability for data center and colocation provider partners to really ensure they are delivering 100% uptime. Uptime Institute provides that audit for you through their Tier 1 – Tier IV design, build and operational sustainability accreditations. For the on-going operations of the data center, Uptime has the M&O Certification program. At the Gartner Event it was announced that CenturyLink has made the commitment to certify all 57 data centers globally with the Uptime M&O stamp of approval.

It’s such an interesting time to be providing IT services. A recent study stated 71% of 1700 CEO’s see technology as the number one factor to drive company success; it really puts the CIO in the spotlight to showcase innovation to help grow the business.

As an IT outsource provider it is imperative that we deliver above and beyond expectations. We understand our customer’s reputations, brand and success rely on the service being always available and at a price point that provides a clear ROI.

Click here to view the panel in its entirety.

http://gartner.mediasite.com/mediasite/play/6e07e454b6924d6cade4deb577afc7ce?playFrom=74797&autoStart=true&popout=true

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Data to Decisions – Welcoming Cognilytics to the CenturyLink Team

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Executives-announce-dayIs your organization discovering that like cloud, big data is really, really hard? Depending on who you listen to, organizations are using big data to analyze a small fraction of their data or none at all. Why? The influx of data is too great, the tools are new and have a steep learning curve, and the talent pool is expensive and limited.

Although big data is hard, organizations still see its promise. Big data today is a classic supply and demand problem. There is a vast supply of data and a demand for people and solutions to turn that data into decisions that create revenue.

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The Hybrid IT Files: The Truth is Out There

ThinkGig

In the business world we work amidst a plethora of industry “buzzwords.”   Buzzwords start out meaningful, yet over time have lost their originally intended meaning.  And technology buzzwords achieve a special level of irritation – they tend to mean different things to different people.  Not only have they been over-used, but also over-interpreted.  Buzzwords pull off a rare trick – they are at the same time meaningless and precious.  Everyone seems to have their own unique reason for hating them.

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Committing to Excellence in Data Center Operations

ThinkGig

CenturyLink announced our commitment to certify all 57 of our worldwide data centers to meet the Uptime Institute’s Management & Operations (M&O) guidelines. We will be the first company to be evaluated at the global portfolio level for the Institute’s M&O Stamp of Approval. Getting there involves committing to audit all 57 of our data centers over the next two years to provide third party verification of operational excellence, sustainability and consistency in meeting the 100% Uptime Service Level Agreement (SLA).

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Value of a Hybrid IT Environment

ThinkGig

CenturyLink is a premier sponsor of the upcoming Gartner Data Center, Infrastructure and Operations (I&O) Management Conference. The theme of this year’s event is Leading I&O:  Delivering New Levels of Innovation and Productivity and will be held in Las Vegas on Dec 2-5 at the Venetian Hotel.

To exemplify how the data center is playing a leading role in innovation, I will be hosting a panel of our customers at the event titled “How IT is helping the Enterprise Revolutionize their Markets.”

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The Week in Links: Retailers Look to Tech to Transform Shopping Experience

ThinkGig

Like other industries, retailers are finding new ways to use technology to gain competitive advantage, particularly in the area of gaining insight to better target customers and improve the shopping experience. For this “Week in Links,” we’ll take a look at some of the latest in this retail IT News: Read more…

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Expect Your Workday to be Ruled by the Internet of Things in 2020 [INFOGRAPHIC]

ThinkGig

As technology continues to evolve to support and create uses of the Internet of Things, it’s not hard to imagine — even predict — how businesses and their workers will come to depend on this interconnection among devices, users, and the Internet in everyday life.

In homes, cars, offices, stores and more, connected devices — an estimated 26 billion worldwide by 2020, according to Gartner — will have a wider influence on what we do, and how we do it.

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