Chronicles of Cloud Computing: Moving CRM to the Cloud

ThinkGig

We’ve been talking a lot about cloud computing here at ThinkGig and we’d like to share an example of how we are moving to the cloud with our Salesforce.com implementation.

It begins with the classic story. The Software as a Service (SaaS) implementation replaces a homegrown funnel management system whose performance had been steadily degrading. Managers lacked visibility into the sales cycle and tools for coaching. Users wanted the ability to manage customers from a Smartphone without losing performance. The tool wasn’t able to scale up quickly as the user base grew and changes to the application took longer than we’d like.

What are the benefits we found by moving to the cloud?

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